Less friction
Fewer taps, fewer decisions, fewer surprises.
Mindful Things
We make thoughtful apps that remove a little everyday friction, so you can travel more calmly and stay close to the people who matter.


Our apps
In private testing · iPhone
Enjoy the journey.
Calm, scenic driving routes that steer around towns, with the option to avoid motorways and busy dual carriageways, and good places to stop along the way.
Find out moreIn private testing · iPhone
Close, without checking in.
Location sharing for families and partners, with gentle arrival and departure alerts so you know the people you love got there safely.
Find out moreFewer taps, fewer decisions, fewer surprises.
Apps that quieten things down, rather than ask for attention.
Every detail asks one question: could this work better?
Built around consent, choice and your independence.
Life runs better with a little less friction